Hey, guys, meet the next key speaker of StartUP Next 2015 Conference in our blog.
Her name is Leona Aslanova and she is the co-founder of Innovation Starter Box – the first innovation consultancy agency in Bulgaria.
So continue reading and let’s see what she told for the Conference blog:
From the top of the corporate ladder to co-founding a startup – why did you choose that path?
I was а corporate person more than 15 years and sure, I was dedicated to my job. But there are career-defining reasons that push me in startup direction like having more responsibility, doing innovation, work in awesome atmosphere with an awesome team.
Working at a startup probably means you’re part of a small team, most likely in the single digits. Because of the nature of having such a small team, there is probably nobody else in the company who has the same skill set as you, approaches problems in the same way you do, or even thinks the same way like you do. That`s love.
Photo: Private archive
Your company’s main expertise is innovation consultancy – is this too innovative for Bulgarian firms?
I think that we are underestimating Bulgarian business. I don`t think that we are too innovative for Bulgarian firms, probably we start at the right moment when innovation is a much more popular topic.
What kind of companies are your clients?
We are dealing with innovation leaders that are capable to define exactly which type of innovation they want to create and what kind of recourses will involve into the process. But we are trying to educate the whole market (creating events, not-profit activities for environmental change, etc.) and I am sure that our portfolio will include innovation followers and innovation challengers also.
What do you think need to be innovated – the product or the strategy?
Innovation is possible in terms of products, services, processes and business design and all of them need attention and long-term innovation road map.
What is the main thing you would like to share with the participants at StartUP NEXT 2015 Conference?
Innovation Starter team will share with Startup audience our approach to innovation. It`s a very different one – combining the set of methodologies such Design Thinking, Systematic Inventive Thinking, Lean, Lean Startup we are capable to come out with novel solutions fast and easy. We have an unique team – colourful, heterogenic, passionate – just like the innovation it creates.
Interested in innovations? Grab a ticket from HERE and don’t miss her lecture at StartUP Next 2015 Conference!